mRELEVANCE Launches Blog for Circle 75

mRELEVANCE is once again helping home builders and communities reach out to buyers through a corporate blog. In this particular instance, the Atlanta internet marketing, social media and public relations firm partnered with Circle 75. Circle 75 is a luxury Cobb County townhome community with a coveted Atlanta address and desirable live, work, play environment. Since the community is located in one of Atlanta's most vibrant neighborhoods - Smyrna - the blog will be a resource for locals on area events as well as community-specific news.

The Circle 75 blog will be updated frequently, allowing resident to find timely information on happenings in their community and surrounding area, as well as allowing Circle 75 to announce relevant community news and current incentives and promotion for prospective home buyers.

A highly-optimized blog is the cornerstone for any social media campaign, and mRELEVANCE is happy to help Circle 75 improve their traffic, both online and on-site.

Bowen Family Homes Launches Corporate Blog

The premier Atlanta home builder Bowen Family Homes recently launched a corporate blog. This is a big deal for a few reasons.

First and foremost, it shows that Bowen Family Homes is doing all that they can to reach out to their buyers. It's a known fact that home shoppers do most of their shopping online. They search for communities and homes in the areas they want to live and choose which homes to visit in person based on what they find online. Thus, if they can't find your homes online, you miss out on the potential sale. By launching a corporate blog, Bowen Family Homes is doing everything in their power to make sure shoppers find them online.

Secondly, this is a great customer service tool. A blog is much more interactive than a Web site. Visitors can leave comments and ask questions, and will get feedback to help guide them in their search for a new home. Making themselves more accessible to their customers will only increase customer satisfaction.

And thirdly, the blog is a great news source. This is the opportunity for Bowen Family Homes to publish information about everything going on in their communities and corporation. Many times incentives and grand opening events don't get the proper publicity, but by having the blog, the public can be informed of every important event and milestone.

If you would like to follow in Bowen Family Homes' footsteps and become social media savvy yourself, contact mRELEVANCE, LLC to see how Internet marketing for home builders can help you!

Should Builders Blog?

There is a lot of confusion about what a blog is and what it is for.. Some TRUE bloggers claim that blogs should be informational and not advertorial. I see blogs as both. For builders and marketing professionals, its a good way to get information out there so that people can find it.

Carol Flammer with Flammer Relations has recently launched a new service for homebuilders and developers - Read more about TopBuilderBlogs.com at the Atlanta Real Estate Forum

Read the article "Announcing Top Builder Blogs"