Saturday, December 12, 2009

Is Social Media a Good Use of Time

There has been lots of debate and discussion lately as to whether social media marketing is a total waste of time. Like any element of a good marketing program you need a plan for your social media efforts. Once you have identified and set goals, make sure to measure your progress on a monthly basis.

Spending countless hours on social networks posting and Tweeting without a plan can be a huge time suck. To make the most of your time, make sure to create a social media marketing plan and stick to it. Figure out what target audience you want to engage and them determine where to engage them.

Can social media sell real estate? More importantly, can social media sell houses? A really hot post on the topic can be found on Atlanta Real Estate Forum. Titled Social Media Doesn't Sell Houses the post has attracted comments from marketers in the Atlanta Real Estate market as well as around the country.